For B2B sales teams

The live-call execution layer for B2B sales.

Parallax helps reps in the moment, does the admin after, and feeds what buyers actually said back into your playbooks, outbound, and coaching.

Works on Zoom, Meet, Teams, and Webex · Set up in minutes · Cancel anytime

Ramp, fasterNew reps execute the playbook from call one
Win-rate liftThe right answer arrives while it still counts
CRM hygieneEvery field confirmed on the call, drafted for you
ACME CLOUD SECURITY - DISCOVERY24:13 / REC
MKMaya / Head of Security
YouYou / AE
MayaWe already use Drata. Why would we add another workflow here?

The hardest moment of a sales call has already passed by the time anyone reviews it.

Reps miss it live

The objection, competitor mention, or proof request gets missed in the moment, when it actually counts.

Managers find out late

The signal arrives after the call, buried in a recording no one has time to watch.

The stack never knows

Your GTM stack knows which message booked the meeting, not whether the pain was confirmed.

One call, five wins

Built for the whole revenue team.

Reps

Sell with backup

The right answer on screen in the hard moment, with zero admin after the call.

Managers

Coach with receipts

The exact moments to coach, ranked by impact instead of hours of recordings.

Leadership

See execution

Adoption, ramp time, and win-rate lift quantified per team and per rep.

GTM engineers

Close the loop

What happened in the meeting, fed back into Clay, Cargo, and your stack.

Founders

Ramp without babysitting

New reps run your playbook from call one, and you find out before deals stall.

The Call Loop

One conversation, captured four ways.

Every call runs the same loop: context in, execution live, structured truth out, and every loop sharpens the next one.

01 / BEFORE

The Mission

Parallax builds a mission from CRM, campaign, and prior calls: why this meeting exists and what to secure.

02 / DURING

Live Execution

The right question, proof, and next step surface live while the buyer is still on the line.

03 / AFTER

The Write-up

The call becomes follow-up, CRM updates, deal memory, and coaching signals by itself.

04 / ACROSS

GTM Intelligence

Calls aggregate into coaching, content, outbound, and strategy: patterns no single rep could see.

01 / Before the callfor reps

Every rep walks in knowing exactly why the meeting exists and what to secure before it ends.

  • What pain are we testing, and with which persona
  • The likely objection and the competitor in play
  • The proof to use and the next step to secure
  • Which CRM fields to confirm on the call
Call missionfrom CRM + campaign + prior calls

Confirm pain around SOC 2 evidence collection, identify the security owner, and secure a pilot next step.

PersonaHead of Security, mid-market
Pain hypothesisEvidence ownership between audits
Likely objectionBuild vs. buy
Competitor in playDrata
Proof to useFinTech case study
Must securePilot scoping call
Methodology

MEDDICC: economic buyer not yet identified. Ask who signs off on security spend.

Battle card

Drata mentioned. Use the integration angle: evidence ownership between audits is the gap.

Proof

FinTech case study matches: audit prep cut from 3 weeks to 5 days.

Next step

Pain confirmed. Propose pilot scoping before end of call.

02 / During the callfor reps

Parallax listens live and helps the rep handle the hard moment while the buyer is still on the line.

  • Live coaching and sales methodology tracking
  • Competitor battle card and case study recall
  • Qualification assistant on demos, discovery, and cold calls
  • Wherever your conversations are happening

03 / After the callfor reps and managers

The call writes itself up as actions and data.

Follow-up and CRM

Drafted, not dictated

Deal memory

The deal, remembered

PainConfirmed
CompetitorDrata
RiskStatus quo bias
Next stepPilot scoping / Thu
4 fields drafted to CRM
Coaching signal

Moments, not recordings

Coaching moment14:32

Proof surfaced late. The case study landed 6 minutes after the competitor mention.

High impact / queued for 1:1

04 / Across callsfor managers and leadership

Every call sharpens the whole GTM motion.

Patterns no single rep could see, surfaced for managers, content, and outbound. Aggregated, never anecdotal.

Competitive intelligenceObjection trendsProof gapsBuyer language bankContent gapsCompetitive intelligenceObjection trendsProof gapsBuyer language bankContent gaps
Product knowledge gapsOutbound messaging feedbackRep coaching signalsManager action queuesMarket signal updatesProduct knowledge gapsOutbound messaging feedbackRep coaching signalsManager action queuesMarket signal updates

Run the loop on your next call.

Full access for $1. Set up in minutes, no sales call required.

Start $1 trial

The agent-native data layerfor GTM engineers and RevOps

Your call intelligence, queryable by any agent.

An MCP layer exposes structured call truth to managers, RevOps, and the rest of your GTM stack, directly from Claude, Codex, or your AI assistant.

  • Structured truth: what buyers said, what reps did, what is next
  • Feeds Clay, Cargo workflows, and agentic GTM stacks
  • Resources, prompts, and a full audit log
// AVAILABLE MCP TOOLSconnected
parallax.search_callsquery every conversation
parallax.get_deal_memoryrisk, next action, history
parallax.get_account_briefcontext before the call
parallax.draft_follow_upready-to-send drafts
parallax.propose_crm_updatefields confirmed on-call
parallax.list_coaching_alertsmoments ranked by impact
parallax.list_gtm_gapsproof, content, skill gaps
parallax.list_objection_trendswhat buyers push back on
parallax.generate_battlecard_updatefrom real competitor talk
+ resources, prompts, and a full audit log

Who it's for

Built for the teams where the live moment decides the deal.

Use case 01

Sales hiring and ramp

Founders, VPs, and heads of sales hiring AEs and SDRs

New reps do not use the playbook live, and there is no signal until the deal stalls.

With Parallax: Reps handle hard moments from call one. Managers get the exact moments to coach, ranked by impact.

Use case 02

Competitive technical SaaS

Technical SaaS teams in crowded categories

Competitor mentions, deep product questions, and proof requests land mid-call.

With Parallax: The right battle card, product answer, and proof surface the instant they are needed.

Use case 03

Outbound and GTM engineering

SDR pods, RevOps, and agentic GTM stacks

The loop ends at meeting booked. Whether the pain was confirmed never makes it back into the system.

With Parallax: Your stack learns what happened in the meeting and feeds it into the next play.

Pricing

Start solo today. Bring the team when it sticks.

Rep Pro and Team are self-serve globally with a $1 trial. Enterprise gets a security-reviewed deployment.

Team

$1 trial

$undefined /mo

Per active coached seat, billed monthly

For teams that need shared playbooks, battle cards, case studies, CRM workflows, manager visibility, and execution analytics.

  • Everything in Rep Pro
  • Shared playbooks and battle cards
  • Case study retrieval
  • CRM workflows
  • Manager visibility
Start $1 trial

Enterprise

Custom

Security-reviewed deployment

For larger teams needing security review, custom integrations, permissions, audit logs, advanced CRM workflows, and custom deployment options.

  • Security review support
  • Custom integrations
  • Permissions and audit logs
  • Advanced CRM workflows
  • Custom deployment options
Book a demo

Billed monthly / Cancel anytime / Self-serve checkout, no sales call required.

tryparallax.app

Turn every conversation into your best next play.

Outbound creates conversations. Parallax makes them count for execution, coaching, CRM, content, and the next call.

$1 trial / Set up in minutes / Cancel anytime